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S&P Global Names Three Categories Driving HR Tech Growth

S&P Global's latest HR technology forecast identifies employee experience, people analytics and talent intelligence as the three categories driving market growth as employers reshape their people operations.

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HR technology market forecast: How employee experience, people analytics, and talent intelligence are driving growth - S
HR technology market forecast: How employee experience, people analytics, and talent intelligence are driving growth - SAI-generated

Priya Raman

· 3 min read

S&P Global has pegged employee experience, people analytics and talent intelligence as the three categories carrying HR technology growth in its latest market forecast. The analysis sizes up where HR software dollars are flowing as employers reshape their workforce operations.

The three named segments sit at the center of an HR tech stack that has long since outgrown payroll and benefits administration. Each addresses a distinct pressure shaping HR's current buy-side priorities: retention, workforce planning and skills supply.

What does each category cover?

Employee experience platforms bundle engagement surveys, intranets, ticketing and workflow tools into a single worker-facing interface, layering engagement data across the HR stack. Qualtrics, Workday, ServiceNow's HR Service Delivery, Microsoft Viva and SAP SuccessFactors compete in this segment.

People analytics tools translate HRIS, payroll, LMS and engagement data into dashboards surfacing turnover risk, hiring bottlenecks and pay-equity gaps. Visier, OneModel, Crunchr, Tableau paired with HRIS connections, and the analytics modules inside Workday and SAP lead this space.

Talent intelligence sits closer to recruiting and internal mobility. The category applies skills ontologies and external labor-market feeds to map internal capability against outside supply, supporting recruiters, mobility teams and learning leaders. Eightfold, Gloat, Beamery, Lightcast and LinkedIn Talent Insights compete for share.

The lines between the three categories blur in practice. Workday, SAP SuccessFactors, Oracle Fusion and UKG push modules across all three buckets. Point vendors from Qualtrics, Visier, Eightfold and Gloat crowd the same space from below, often winning on feature depth.

Why does the timing matter?

HR's buying agenda has moved since 2022. Spending on collaboration tools, return-to-office sensor stacks and standalone engagement portals tapered. Demand for skills infrastructure, workforce planning dashboards and internal mobility platforms held firm and grew.

That shift pushed analytics and intelligence capabilities — not engagement surfaces — toward the top of HR procurement lists. Employers want fewer vendors with more data flowing between them, a working definition of "platform consolidation" that has shaped every major HR tech vendor's roadmap through 2023 and 2024.

Vendor consolidation has accelerated in response. Workday has folded skills-cloud capabilities deeper into its HCM platform. SAP and Oracle have extended analytics inside their respective suites. Point vendors have answered with their own partnerships and adjacent acquisitions, including deals that brought skills-inference capability into engagement platforms.

What should HR leaders weigh?

S&P Global's focus on these three segments confirms a buyer pivot toward integrated data layers over isolated engagement portals. HR leaders face the familiar bundled-versus-best-of-breed trade-off, with a twist: bundled platforms have closed much of the analytics gap, but point vendors still lead on skills-graph and labor-market intelligence features, which depend on continuously refreshed external data feeds.

Three practical questions for HR buyers as renewal cycles open up:

  • Can the bundled HCM vendor match point-vendor depth on skills inference and external labor data?
  • Where does internal mobility data live — in the HCM, the LMS or a separate talent marketplace?
  • How cleanly does data exchange work between engagement, analytics and intelligence modules across reorganizations and mergers?

S&P Global's forecast narrows attention to three categories, but the next twelve months of vendor earnings, buy-side surveys and product roadmaps will show whether integration depth — not feature breadth — wins the next HR technology renewal cycle. The categories the firm flags will frame the next renewal conversation; the question for HR leaders is which vendor stack carries all three under one contract.

Source: Google News: HR technology

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Priya Raman

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Staff writer covering companies, deals and strategy in Recruiting and talent acquisition, learning and development at HR Briefing.

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